Email Marketing – 5 Reasons Your Online Business Needs It

To find out which email marketing strategy works better, it is a great way to use split testing. It is not difficult to do this if you use an autoresponder service like Aweber. The problem is that what do you split test and how? This article mentions some split testing strategies for your emails that lead to interesting and useful results.

Another way is to send your messages to a smaller group and use a different subject title for each group — test what subject titles work better than others. If you get more response from Group Mailing 1 than Group Mailing 2 then you know what works better.

Send the visitor to a download page to get his free report. This page might also have additional information to attempt to get a sale by making a special deal or a one time offer.

Be consistent. If you only put out sporadic updates your profiles will come to a standstill – or even creep into reverse. Like Posteingang – you need to be regular. No one is expecting you to post twice daily updates – you can put all your updates into something like Buffer or Huitsuite on a Monday morning and this will release your updates periodically throughout the week.

Then about 7 days later my phone started ringing and people were actually calling my voice message and listening to the presentation. I’d pick up and introduce myself and simply asked them what they thought about the program.

They might send them articles they think they’d be interested in. Or introduce them to valuable contacts, or invite them to useful events. They’d steadily build credibility and trust so that when that potential client needed help, they’d be the first person they called.

The operative word, however, is “choose.” Text message marketing is 100% opt-in. Spammers beware: if you send spam text messages you not only violate the Mobile Marketing Association’s best practices, but you could be subjected to lawsuits and massive fines. The US congress is entertaining legislation as of this writing to prevent and punish cell phone spam.

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Email Marketing – 5 Reasons Your Online Business Needs It

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